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Advanced Business Chinese Vol.2





Advanced Business Chinese Vol.2
(Book + CD)

By  
Mingfang Li (Author)

Cypress Book, 2007
£18.95
£15.16
  (18,34 )
Paperback
In Stock
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    About this book

Advanced Business Chinese is part of the Chinese in steps series and it consists of two volumes. It is designed for those who have already acquired a good command of the Chinese language but would like to gain an insight into Chinese business practice and at the same time continue to improve their Chinese language proficiency. Advanced Business Chinese differs significantly from many other business Chinese textbooks:
It aims to meet the needs of present and future business leaders by providing a strong but practical cultural foundation for them to approach Chinese business issues effectively.
It focuses on the Chinese cultural and social traditions that underline many aspect of business practice in china today rather than offering mere business terminology.
It presents the information from a perspective familiar to western business managers so that both the methodology and the contents are easily accessible.
It includes some contemporary case study on Chinese business so that user of the textbook can update their practical knowledge of contemporary Chinese business practice.
It incorporates humor as well as posing problem solving question in the business contexts.
 
    Details
 
ISBN: 9781845700218
Binding: Paperback
Pages: 135
Sizes: 292x211mm
Publication: 1/2007
Weight: 418g
Languages:
English, Chinese


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